Nobody actually buys Cliff's records. What's happened is that he's discovered this formula that keeps you looking young at 40 and the drug companies want to flog it to the public. To make sure it works they're keeping him in the limelight for the next few years to prove it works by buying up all his dreadful singles. Of course, it could be that it's having Jesus on your side that gives you hits. But what about Sue Barker? Well, love's an even bigger mystery than the reason why old men like Cliff have hits. Let's face it, have you ever recognised his voice before you're told it's Cliff singing? (Simon Hills, Record Mirror, September 18, 1982)
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